Supply chain target picture design for DIY retailer

Situation:

• Leading DIY retailer saw strong eCommerce growth during COVID-19 lockdown
• As current supply chain reached its limits client needed a future-proof multi-channel supply chain design to support growth and improve efficiency

Activities:

• Benchmarked multi-channel supply chain offerings of competitors and other retail sectors
• Analyzed best practices and innovative solutions in the market
• Assessed supply chain performance and customer satisfaction levels
• Identified pain points and opportunities for enhancement
• Engaged with sales, category management, marketing, eCommerce and store operations to understand supply chain needs
• Estimated future product mix and logistics volumes based on sales data, market trends and client strategy
• Prioritized future supply chain requirements based on impact
• Defined supply chain models and mapped categories and volumes to them
• Explored warehousing make-vs-buy decisions and provided recommendations
• Developed an implementation plan with key milestones, timelines, and dependencies

Results:

• Defined and agreed on the target picture for the multi-channel supply chain and its requirements
• Obtained make-vs.-buy decision for warehousing and secured funding
• Agreed on key performance indicators and success metrics of the future supply chain as input to detailed network modelling and simulation in next phase