Strategy design for global platform player
Situation:
- Global platform player had experienced significant growth through a hands-off franchise model over recent decades
- Economic downturn and changes in competitive environment challenged growth and profitability
- Lack of a clear strategy resulted in unclear and conflicting priorities as well as inefficient resource allocation leading to cumbersome execution
- Client sought to redefine its corporate strategy and establish clear priorities for future success
Actions:
- Assessed external environment to identify threats and opportunities
- Conducted comprehensive analysis of market, competitors, clients, regulations, and technology trends
- Identified key change drivers and their potential impact on the client’s business
- Conducted an internal review to identify strengths and weaknesses
- Analyzed financial performance, organization structure, marketing effectiveness, technology infrastructure, sales processes, and service portfolio
- Assessed client’s current capabilities against industry benchmarks and best practices
- Determined financial ambition and key constraints
- Worked with leadership team to define long-term financial goals
- Explored and shortlisted potential strategic options
- Defined a detailed strategic target picture for the future, including:
- Vision and purpose
- Financial aspirations and desired market position
- Target markets
- Strategic initiatives
- Required capabilities
- Budget shifts
- Identified and detailed capabilities required for strategic objectives
- Conducted a capability gap assessment and developed a capability roadmap
- Detailed the new operational model, market segmentation, and Go-To-Market strategy
- Defined key initiatives for strategy execution
- Crafted detailed implementation plans for each initiative
Results:
- Newly defined strategy endorsed by the client’s supervisory board
- Secured buy-in and alignment from key stakeholders on the new strategic direction
- Obtained approval for necessary investments and resource allocation changes
- Redefined operating model to support new strategy and reorganized accordingly
- Initiated and oversaw the implementation of strategic initiatives
- Conducted regular progress reviews and addressed any barriers to execution
- Rolled out a comprehensive change management and communication plan
- Laid the foundation for a more focused, agile, and growth-oriented organization
- Streamlined initiatives, improved resource allocation, and enhanced client’s adaptability
- Positioned the company to achieve financial aspirations and build a competitive advantage